Thursday 6 March 2014

Important Image Optimization Tips in SEO


Mostly people don’t know the importance of images in seo. If you add your business images in your website then it is one of the best ways to generate quality traffic to your website as well as improving your website ranking in SERPs so we should add quality images with our website content. If you want to get traffic to your website then optimize your website images properly so search engine can easily crawl to your images. If you have an online shopping site then in this condition you should add more products images in your website with proper optimization so you should hire and professional search engine optimization consultants. Now we will discuss few tips for optimizing our website images.


1. Find the right Images:  We should add relevant images in our website. Try to attract users to your website by adding interesting and informative images.

2. Text your Images: We should not add irrelevant and unnecessary images in our website otherwise your website will take more time to load. This will increase your website bounce rate so try to add only required images.

3. Size of Images:  Your website images in KBs size otherwise it will affect to your website. As we know that mostly visitors wait only 2-4 seconds for a website to load so we should compress our website images without decreasing the quality and feel of an image.

4. Type of Image:  There are mainly three kinds of images format mostly used GIF, JPEG and PNG but we should make our website in JPEG format because it is lesser in size than other format. Don’t try to use GIF image format for large images.

5. Carefully handle Thumbnails:  If you want to improve your website performance then you should make thumbnail images. Don’t use more than 20 images on your website homepage.

6. Caption: We should add image captions to our website images. It’s really very fruitful for users to content the content quickly. You can also add your website keywords in caption.

7. Name your Image: It’s really very important to give a relevant name to your images. You can add website targeted keywords to your images name.
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8. Alternative Text: We should alt tags on our website images; it’s really very helpful for search engine to understand your website images. You can also add your website keywords in alt tags, it’s really very fruitful to increase your website visibility in SERPs.

9. Never Over-Optimize: Don’t try to put same keywords more than one time on single images. If you are doing like this then might be Google penalize to your website.

10. Submit Image Sitemap: You should submit your website image sitemap in webmaster, it‘s helpful for search engine to notice your images.

11. Right Anchor Text: If you want to give link to your website images with anchor text then you can add keyword on image anchor text so user can easily come to your website.



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